Seriously ladies. It’s 2010. Time to move it on and be strong! Not in a superwoman way but from realizing you are a WOMAN who deserves to be treated like a LADY. I’ve stopped reading MESSence since the infamous strip club article last summer where two black women mocked all the “hopeless singletons” by suggesting you go to one to meet a black man. I still see single issues at check out counters from time to time. Since the publisher is offering $1 Off coupons you know it’s in trouble.
I thought putting Anika Noni Rose on the January cover was a nice touch and I almost read it. Two steps forward and twelve steps back – the Editors have decided to go for the jugular: putting a black male athlete on the cover of the February LOVE issue who DOESN’T DATE BLACK WOMEN.
MESSence doesn’t deserve to be saved….
Feel free to go to the Essence website to see for yourself because somebody won’t believe me. Then resolve yourself to cut off the insanity! Reggie Bush is appealing to many women and he’s certainly free to date whomever he wants but why is a magazine that claims to be for black women going to put the knife in your hearts by promoting a man who isn’t into you? I don’t know Bush or his dating history and if he’s not actively devaluing black women like some other black men that’s a relief. He still isn’t providing significant value to improving the life of the average black woman however. The rate of return on your investment into supporting his career will be ZERO.
MESSence is simply rubbing salt into an open wound. It is the ultimate of insults and the ultimate betrayal. You don’t put meatloaf on the cover of a vegetarian magazine. You don’t tell someone to run up debt in a financial planning publication. So why does MESSence think it’s okay to push a LIE? Reggie has been dating Kim Kardashian for some time now. She of the hair-weave wearing, butt implant/padding, social climbing, culture vulture Kardashian clan. Really this is hilarious if you think about it.
All the resources he, Lamar Odom and whoever else comes along will wind up in the hands of Mom-Manager Kris Jenner to distribute amongst her offspring and I say brava! When you go down the list of wanna-be celebrities and reality show players to find a woman who’s attached herself to men who are willing to elevate her I whip out my notepad to learn a few things. Don’t hate – celebrate, right?!
If you saw one of your friends parlay a sex tape into fame and fortune (Paris Hilton) beyond what she was born into and had a mother and step-father who were willing to play that game using the same playbook to elevate not only you but your sisters you might be hard-pressed to refuse. While such behavior would eliminate you from acceptability for many families the opportunities for fame and fortune might be equally appealing to many others.
That’s how the other reality show participant Kendra Wilkinson parlayed her time with Hugh Hefner and snagged her own millionaire professional athlete. These women are still considered desirable to certain men because their white skin trumps their whorish behavior. Yes, it’s a double-standard but again a valuable learning lesson. They didn’t waste their time longing for men who didn’t want them, who weren’t delighted to breathe the very air they exhale and who didn’t consider them PRECIOUS.
So I cannot fathom why I’d sit by and continue to support an entity that shoved my face in excrement and expected me to pay them for the privilege. For Essence to dare to claim they’re celebrating “black love” – a misnomer at best – by featuring black men as objects of desires who don’t date black women or denigrate black women I say don’t get mad just pack it up and watch it crash and burn. How many ways does MESSence have to let you know they’ve adopted a DBR (damaged beyond repair) mindset before you GET IT!